2015 Events.com Holiday card design. Combined typography and icons to show the brand’s playfulness and aesthetic.

PROBLEM: Events.com needed a Holiday card to send to clients, investors, and other people associated with the company.

PROCESS: I worked with our CEO and Founder who were sending the majority of the cards to get a feel for what type of card they wanted to send. They wanted something that captured the culture of our company and that was non-religious.

SOLUTION: I created a card that was a series of icons that made the shape of a ticket. The ticket shape referenced our ticket logo. The icons in the shape all embody the Events.com culture. There are things like ping pong paddles, beer bottles, bikes and running shoes that showed things the employees enjoyed, and also icons for each type of event category in the product. Using “Warm Wishes” as the copy was something that was non-religious but sent a friendly message.